Mujo - AV Rideshare
Bachelor of Design - Honours
2022
Mujo - an autonomous vehicle service that bridges the gap between public and private transport by offering a customizable and adaptable ride-share option.
Problem
Deadheading
It refers to the time spent driving while the driver is waiting to get a ride. It also includes the time driving to and from passengers.
Privacy
It was discovered only 15% of the ride-hailing trips in U.S. are shared. The main reason being privacy and safety.
Accessibility
Lack of accessibility features in traditional vehicles. Making it harder for users to locate and access these vehicles.
Communication
Lack of feedback or almost no feedback with the immediate environment, pedestrians and other vehicles.
Research Findings
01 Air Pollution and Traffic Externalities - Uber and Lyft
02 Audio and Video Observation of Waymo
Concept Direction
Rotating Seats to facilitate custom seating configurations.
Customizability
Rotating Seats to facilitate custom seating configurations.
Private
Semi-Shared
Access
Shared
Seating - Forward park to facilitate Wheelchair access
MUJO
Mujo’s is designed to tackle ride hailing issues such as - privacy, deadheading, feedback on the road and access to the vehicle when opting for a ride-share option.
Being aware of the complex and dynamic environment the vehicles operate in today - the concept design is true to its permanent form but offers a custom seating environment and feedback system to ensure confident communication with it’s immediate environment.